Every business seeks the help of great visuals to attract potential customers. And corporate photography Singapore is something that involves photography that is related to promoting a company’s products and services. Although it may seem only taking pictures and sticking a quote on it, you cannot deny that their message is strong. This creativity paired with the ‘magic mantra’ brings an insanely sharp edge in the fight for sales.
Corporate photography is sometimes confused with commercial photography, but the two are similar in that they both involve working with brands and businesses to help them grow. However, commercial photography is more geared towards advertising and selling products, while corporate photography is more inclined towards supporting a company’s overall image.
Corporate photography in Singapore can range from straightforward portraits and headshots of key people in a business to more highly produced, staged images that may require a whole team to execute. Corporate photography is the most popular form of photography to pursue professionally, with a wide variety of potential clients to serve and many different types of images that can be created.
While corporate photography might bring to mind an image of a CEO in a suit, there is a lot more to it than that. Here are the different photography types that fall under the photography umbrella.
Corporate headshot photography
Headshots include the subject’s face. While corporate portrait photography Singapore is more common than corporate headshots, there are some instances where a business may want you to shoot headshots. They are also often used by people who work in the entertainment sector.
Editorial portraiture
In this portrait, the subject depicts some kind of a story about the business or who they are or their role within the business.
Consider the portrait of a corporate chef. When the photographer shoots them smiling against a black background, that would be a traditional portrait. But if the photographer captures them in their kitchen or even in the act of cooking, that would be an editorial portrait. Such images are used on a company’s website or even in a magazine featuring businesses.
Corporate event photography
Corporate events include conferences, trade shows, galas, and so much more. Shooting corporate events capturing details like the décor and location, getting shots of key moments and most importantly getting images of the attendees.
The idea is to capture candid images of people enjoying the event, without disrupting the event itself. It is often helpful to mingle with the guests as this will put people more at ease and make for better images.
Corporate architectural photography
Businesses often share their workplace with the public through images shared online, in brochures, in magazines, etc. Corporate photographers can help businesses showcase their unique facilities by capturing images of them. For example, if a business wants to share something distinctive about its facilities, a corporate photographer might be asked to shoot that.
Magicdow provides affordable corporate portrait photography Singapore which is tailored to your business and aimed at improving your branding. If you want to build a strong business brand, you will need excellent professional corporate photography Singapore. And we will work closely with you to create the image you want.
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